Journal Article

Can social media be used as a hospital quality improvement tool?

Lagu T, Goff SL, Craft B, et al. Journal of hospital medicine. 2016;11:52-5.

Researchers in this study reviewed patient feedback posted on a hospital's Facebook page to determine whether social media may be a helpful mechanism for identifying patient safety and quality improvement issues. In this small sample of 37 respondents over a 3-week period, insights from social media comments did not seem to add much to the feedback already collected by more traditional methods, such as patient satisfaction surveys.