Sorry, you need to enable JavaScript to visit this website.
Skip to main content
Commentary
Classic

Leading change: why transformation efforts fail.

Kotter JP. Harvard Bus Rev  1995;73(2);59-67.

Save
Print
March 6, 2005

Kotter JP. Harvard Bus Rev  1995;73(2);59-67.

View more articles from the same authors.

Kotter, a professor at Harvard Business School, outlines the eight stages of a successful change process, as well as common mistakes and pitfalls at each of the stages. These mistakes include not establishing a great enough sense of urgency, not creating a powerful enough guiding coalition, lacking a clear vision, under-communicating the vision by a factor of 10, not removing obstacles to implementation of the vision, not systematically planning for and creating short-term wins, declaring victory too soon, and not anchoring changes in the corporation’s culture. He uses examples of failures from transformation efforts in large and small businesses.

Save
Print
Cite
Citation

Kotter JP. Harvard Bus Rev  1995;73(2);59-67.

Related Resources From the Same Author(s)
Related Resources